I will avoid buying new clothes for three months
The fashion industry revolves on a constantly running conveyor belt of ever-changing micro-trends, with novelty garments available to buy at knockdown prices. These items are designed to be worn a handful of times before being discarded in favour of the latest style.
With demand growing, trends accelerating and prices getting cheaper, combined with a decrease in quality, there is little incentive for people to take care of and hold onto their clothes. The result is that perfectly wearable clothes end up in landfill or are incinerated. According to Wrap, The UK throws away over the UK 350,000 tonnes of clothing each year – that’s the equivalent of £140 million worth of clothing going in the bin.
The carbon emissions of production, manufacturing, transportation and storage all contribute to the climate crisis, meaning that the fashion industry now has a carbon impact greater than that of the airline industry.
If the thought of going 3 months without clothes shopping fills you with dread, congratulations, you have picked the perfect pledge! And the good news is that you can still get your fashion fix by following these tips:
Throwing out less reduces the amount of energy needed to manufacture, transport and process waste. It means less landfill too, which in turn means less greenhouse gas emissions that contribute to climate change.
You can find yout local charity shop using the Charity Retail Association charity shop finder.
Thrift+ offer a good range of second-hand clothes and make a donation to charity with every purchase, so you can double your good deed!
There are many videos available online to help you get started with sewing and how to alter your old garments.
For a little bit of encouragement read former fashion editor Hannah Rochells’s story of giving up fast fashion. You can do it!
Slow fashion focuses on quality, not quantity. Suppliers in this model of production take their time and think longer term and don’t respond to quick trends. Slow fashion is also better for workers too, creating more regular and secure employment.
Share your pledge online using our #BigFiveForFife social media library where you will find readymade tiles for sharing on Twitter, Facebook and Instagram.
Please use the hashtags #BigFiveForFife and #ClimateActionFife on your posts.
Take a look at the Scottish Government’s Net Zero Nation campaign for more ideas on how to take climate action.
Thank you for being a Climate Champion!